Blake arrived in Missoula for the first time in 1995 and found herself working on the rivers and in the mountains and ended up crisscrossing the country several times pursuing her career. She found joy and passion while working for Outward Bound and later for Patagonia in sales and marketing.
That these beloved companies could find success while honoring the natural world inspired Blake to take a deeper look at the theories and practices behind sustainable and successful business. With this know-how in hand, she set off to create and grow brands in mindful, creative, and beautifully designed ways.
Blake loves working closely with clients to create the company they truly envision, through brand architecture, design, marketing and strategy. Blake empowers organizations to take their game to the next level and is dedicated to working with people interested in creating a just economy based on the success of people, planet and profit.
Day 2 - Saturday May 20th
Why Marketing & Branding is the Key to Success
It seems so easy and clear when you say it aloud. It’s like, “Oh, yeah, duh. I need to market myself, my brand, and my company in a way that is effective.” So, we try and try, and see a touch of success, but never quite as much as we had hoped for, because the truth is, we’re business professionals, not marketers. Though we are creative, motivated, and dedicated to our brand, we cannot do it all. We hire an employee to do and branding in hopes of gaining traction and reaching more people, helping more people, being more attractive to our target audience just to realize we’ve hired wrong or the marketing talent we have isn’t enough and we need more. Now what?
Day 1 - Friday May 19th
Access a sneak preview of Beast Your Biz! the evening before with this networking event to kick-off the conference. We will have music, complimentary appetizers and a no-host bar while you mingle with speakers, panelists, sponsors and fellow attendees. This is a fabulous way to make personal contacts with entrepreneurs to help guide you on your way to success!